Element AI - Rebrand/Identity Design

M&C Saatchi brought me on board to develop a new identity for their client, Element AI; an artificial intelligence company. Amongst the many marks I designed, they were most interested in the "Neural Network" mark.

Brand values
Equality
Creativity
Invention
Human progress

Personality
Courageous
Bold
Honorable
Strong
Confident
Inspirational

Date: 2018 / Client: Element AI / Role: Art Director & Designer /